Homage to the four wheel drive
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Josef Loder was born into a Bavarian automobile family. Son of a well-known Ford-dealer, his ambitions lay in design. In 1980 he established together with two very good friends a small garage in Schondorf am Ammersee. They called the company “delta4x4” and set to work developing accessories for offroad vehicles. In those days, offroad vehicles were exotic, nobody could have imagined how popular they would be today. Josef Loder remains the sole managing director of delta4x4 and together with ten employees develops fascinating accessory concepts for more than 60 offroad vehicles.
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| 1980 |
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Together with the renowned LJ80, delta4x4 a small enthusiastic motorsport team, delivers its first accessory kit. |
| 1981 |
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Relocation of the company from Schondorf am Ammersee to Odelzhausen near Munich. |
| 1982 |
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delta4x4 competes in the legendary Paris-Dakar Rallye with a strengthened LJ80 and triumphs despite not being placed. |
| 1983 |
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The beginning of an inspiring friendship and collaboration between „Fenouille“, organiser of the Pyramides Rallye, and delta4x4. |
| 1984 |
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delta4x4 was the first official European importer of Mickey Thompson Tires – delta4x4 and Mickey Thomson still enjoy a successful partnership.
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| 1985 |
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Josef „Beppo“ Loder participates once again in the Paris-Dakar Rallye.
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| 1986 |
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Desire for adventure – Josef Loder officially represents Germany in the Pharaos Rallye. |
| 1987 |
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The Big Foot alteration, the first in a series of „Delta-monsters“ based of the Suzuki Samurai, celebrated amongst delta4x4 resounding successes. |
| 1988 |
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delta4x4 redefines the front bar for pedestrian protection. The Siemens Restraint Systems Institute affirms the delta4x4 front bar as a substantially enhanced pedestrian protection system (according to Euro-NCAP/WG17). |
| 1989 |
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delta4x4 the first official European PIAA importer, again simplifying the market entrance for another foreign company. |
1990
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The Official German representative in the Paris-Dakar Rallye and the first address for drivers and sponsors. |
1991
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At full throttle, the new delta4x4 building is erected in Unterumbach. |
| 1992 |
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delta4x4 develops into an internationally acknowledged wheel/tire specialist for all well-established offroad vehicles. |
| 1993 |
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At the Pharaos Rallye, Josef Loder with his Ford Maverick chases over the dunes. His co-driver is the Australian Andrew Gwinnet.
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| 1995 |
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First participation and sponsoring of the Transylvania Trophy with partner Mickey Thompson. In the years following “Fulda”-tires with delta4x4 supported the Transylvania Trophy until it ended in 2003.
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1997
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From the outset delta4x4 is the main sponsor of the München-Breslau Rallye, Europe’s toughest. Ten years later, the “Dakar-Queen” Jutta Kleinschmidt tests the delta4x4Mitsubishi L200 “Big Baboon”.
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1998
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World premiere – the first 22 inch wheel rim, the delta4x4 "Romm“, developed in collaboration with the tire manufacturer Dunlop.
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| 2000 |
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At full speed towards the new millenium. A Stuntman crew trains with the delta4x4 BIG BULL monster. |
2001
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After the desert sand has settled, only three things are important for delta4x4: quality, quality, quality.
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| 2002 |
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Loder1899 prepares for its launch – the sister company of delta4x4 is a tribute to the family company, Loder Motore 1899, Munich.
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2003
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Development of the first worldwide 23 inch tires, in collaboration with the tire manufacturer Continental.
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2004
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The delta4x4 specialists have advocated pedestrian protection from the very beginning, pioneering the revolutionary S-Tec front bar system.
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| 2005 |
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The Maybach Exelero wears the custom made wheel rims „Elements IV“ by delta4x4 in cooperation with the tire manufacturer Fulda.
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| 2006 |
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Red Bull on promotion tour with a Ford Ranger designed by delta4x4.
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2007
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Second place at the „Yokohama AutoBild Alles Allrad“ Tuning Award for the Nissan Navara „King Kong Cap“ by delta4x4. |
2008
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delta4x4 launches the concept car „The Dune“ on the base of a Jeep Grand Cherokee SRT-8.
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